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Sara Heinrich

Certified leadership coach and teacher

I hold a Diploma in Professional Coaching and am trained in catalytic coaching — a method that helps people get clear on where they want to go, what it takes to get there, and then to make the journey. My background is in secondary education and I have spent the past 10 years supporting adults in strengthening their self-leadership and mastering the skill of leading young people in the classroom. With Verdant Coaching, I bring that same structured, human approach to coaching women* who want to reach goals that deeply matter to them. 

*and others who are committed to creating change in their life

I was raised believing that hard work automatically meant good work. If the result wasn’t good enough, I must not have worked hard enough.

So I worked hard. I got good grades, won scholarships, studied abroad, landed interesting and meaningful jobs. I met my partner, celebrated a dream wedding, and moved to Sweden.

When we had our first child, I discovered that even a small being can add an enormous amount to an already full life. I did what I had learned: I worked more. I worked harder.

When we had our second child, I tried to step up my game once more.

I was surprised by how hard I found it — raising two children, running a household, holding down a full-time job. Hard even though my partner and I do our best to share childcare and housework equally. Something had to change. Not try harder. Do things differently.

Easier said than done.

The wisest thing I did then was to reach out to friends and ask them to recommend a coach. That process moved me from feeling like a victim of circumstance — stuck in the hamster wheel — to consciously choosing my thoughts and actions to change what I could own. I experienced the fundamental philosophy of coaching first-hand: that I already know what is best for me and that I can find my own solutions and next steps.

Have I figured it all out now? Not fully. But when we discovered that our daughter has special educational needs, I had something I didn’t have before: a toolbox. I knew how to get clear on where I wanted to go, what mattered most, and how to take the next step. I had a network of strong women I could reach out to — entrepreneurs, coaches, a psychotherapist, friends. And most importantly, I had started investing in my own human capital. I was managing my finances with intention and mastering the art of coaching — for myself and to share with others. 

Verdant Coaching is the business I wish had existed when working harder stopped working for me. I built it for women like you who are ready to stop pushing through and want to start moving forward — with clarity about where to go, what path to choose to get there, and the courage to make the journey.

I prioritise this work because it gives me joy and a sense of meaning. I believe that women who know what they want and go after it while taking care of themselves are not selfish. They act from a place of grounded clarity and that is what the world needs.

A woman who knows where she wants to go, how to get there, and then makes the journey.That is a woman creating a verdant life, for herself and her community.

My background and education

Diploma in professional coaching from Gothia Akademi

I am a diploma-certified coach, a social scientist by training, and a teacher by vocation. Years of coaching teachers and leaders in K-12 education taught me something I couldn’t unsee: that the ability to lead others starts with knowing how to lead yourself. That conviction took me to train as professional coach with Gothia Academy. Today I divide my time between the classroom and Verdant Coaching — two spaces where I get to contribute directly to the future I want to see. I studied at SOAS London and Stockholm University, trained in catalytic coaching, and bring the full depth of that pedagogic experience to the women I work with.

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Organisation number: 559488-0709

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